Tag Archives: social networks

Preserve Us From The Uncool

Twitter, the once esoteric microblogging utility has “crossed the chasm.” It is now popular, if not yet mainstream. Consider: In case you missed it, last Friday, 17 April 2009, was “Twitter Day” on Oprah. And Oprah has shown she can … Continue reading

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Driving Into A Ditch

Hertz car rental joins Alamo, Enterprise, and National in raising rental by about 10%. Hmmm, we are in a recession, both business and consumer travel are decreasing. The cost of new vehicles of the type bought by rental companies are … Continue reading

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And The Real Winner Is…

This November Fourth, the most expensive product launch in history will end. The campaign has been interesting to practitioners of non-traditional media of all political persuasions. Blogs, webinars, Tweets, ‘zines, established social networks such as Facebook, as well as special … Continue reading

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The Texting of a President 2008

The title draws from that of a book about political marketing – The Selling of a President 1968. That books author, Joe McGinnis, was upset not just with Richard Nixon (about who you can make your own judgments), but with … Continue reading

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